THE SELLING PROCESS & NEW NAR GUIDELINES

Backed by The Power of Positive Thinking, Dale Carnegie Training, and a rock star track record, Frazier’s Team gets your property sold in Roanoke Virginia and Beyond. Frazier and his team are at 180+ sales and growing!

The New Real Estate Processes Are In Effect And Transparency With You Is Key, NAR Settlement: Get the Facts:

Home Sellers: Here’s What the NAR Settlement Means for You:

As a home seller, you have a wide range of choices when it comes to listing your home. Agents who are REALTORS® are a trusted source of advice and stand ready to help you navigate this complex process and make the choices that work best for you. NAR’s recent settlement has led to several changes related to broker commissions that benefit sellers, and we wanted to clearly lay them out for you.

Here is what the settlement means for home sellers:

  • You still have the choice of offering compensation to buyer brokers. You may consider doing this as a way of marketing your home or making your listing more attractive to buyers.
  • Your agent must conspicuously disclose to you and obtain your approval for any payment or offer of payment that a listing broker will make to another broker acting for buyers.
  • This disclosure must be made to you in writing in advance of any payment or agreement to pay another broker acting for buyers, and must specify the amount or rate of such payment.
  • If you choose to approve an offer of compensation, there are changes to how this can happen.
  • You as the seller can still make an offer compensation, but your agent cannot include it on a Multiple Listing Service (MLS)—MLSs are local marketplaces used by both buyer brokers and listing brokers to share information about properties for sale.
  • Your agent can advertise your listing via off-MLS platforms such as social media, flyers and websites.
  • You as the seller can still offer buyer concessions on an MLS (for example, concessions for buyer closing costs).

These settlement practice changes went into effect August 17.

Here is what the settlement doesn’t change:

  • Agents who are REALTORS® are here to help you navigate the process of selling your home and are ethically obligated to work in your best interest.
  • Compensation for your agent remains fully negotiable, and if your agent is a REALTOR®, they must abide by the REALTOR® Code of Ethics and have clear and transparent discussions with you about compensation. When finding an agent to work with, ask questions about compensation and discuss what you would like to offer buyers.

More details about these changes and what they mean can be found at facts.realtor.

The Frazier Hughes Experience REALTOR® Selling Process:

Most agents place a sign in the yard and walk away. Not The Frazier Hughes Experience Realtors. We take it to the next level. We help the buyer’s agent to make the showing and offer process as seamless  as possible. Agent’s love working with us!  We aggressively prospect to find the perfect buyer for your home! 

PRICE: Frazier has priced homes in Florida, Raleigh, Charlotte, Richmond, and most importantly all of Roanoke and beyond. We price the home right and price your home strategically so you’re competitive with the current market and current  price trends and remember this:

UNIQUE MARKETING My social media reaches thousands each month. That means more exposure for your property. We will leverage multiple social media sites to get thousands of eyes on your property. Promoting, sharing, and posting will generate tons of exposure for your listing. We will have a professional photographer come into your home and take pictures, do floor plans and even virtual walkthroughs and drone shots, and I’ll virtually stage your home if needed to leverage your listing above the competition. We can also provide informational fliers to place inside your property. We can create an open house schedule to promote your property to prospective buyers and market those open houses through door knocking and phone call invitations. Open houses increase exposure and provide valuable buyer feedback. The place where most buyers start their home search can’t be overlooked. When we post your property to the local MLS system, we make sure the description is engaging & the pictures present your property in its best light. This is a fundamental, important step that many agents get wrong! We will help you with staging and organization too!

DID YOU KNOW I CAN VIRTUALLY STAGE YOUR HOME TO HAVE MORE INTERESTED BUYERS, GET MORE EXPOSURE, & MORE MONEY FOR YOUR HOME?

According to boxbrownie.com Presenting a furnished home can attract more interest online. A suitably styled home makes it easier for buyers and renters to connect with the space. Creating that connection can build a strong desire to live there and can secure more offers.

A recent survey from the National Association of Realtors (NAR) found houses that are staged sell 75% faster than vacant homes and that 84% of staged properties sell for the asking price or higher.

BEFORE
AFTER

YOU GET 5 STAR SERVICE

COMMUNICATION IS KEY: You will receive real time communication regarding feedback of the home, price, condition from agents that show it. *Frazier is Dale Carnegie Trained, and his communication is heads above the rest. Dale Carnegie Trained CommunicationI – I am a graduate of 5 courses, not many realtors can say this!

EXPERT NEGOTIATION: Frazier’s sales Experience is unmatched. He was the 2017 Salesman of The Year at Berglund Luxury, has trained hundreds in VA & TN for a call center, and is Dale Carnegie Trained. He can handle any situation.

Professional Photos

Social Media Syndication

Contract Negotiation

Get Ready Home Prep Consultation

Schedule Showings If Needed

Provide Real Time Showing Feedback of Home – Condition, Price, More!

Contractor Referrals

Negotiating Offer

Negotiating Repairs If Needed

Final Walkthrough

Weekly Updates Provided/Market Updates of Other Homes On The Market

Admin Assistance

Review Closing Documents

Working With Title Company of Your Choice

For Sale Yard Sign

Listed on Multiple MLS’s

Open House Events if Needed

National Advertising

Marketed On My Social Media Reaching Thousands

Marketed to Realtors With Clients Looking For Homes Like Yours and Price Range, Area

Custom Video of Property With Me; Former Radio Personality/In TV Commercials

BONUS TIPS:

KEEP THE UTILITIES ON – Keep them on until closing!

Title Company – You can choose your own company or we can suggestion one

Contractors – Choose your own or we can suggest one

Storage – Storage is something every buyer is looking for and can never have enough of. Take half the stuff out of your closets then neatly organize what’s left in there. Buyers will snoop, so be sure to keep all your closets and cabinets clean and tidy.

Conceal the Critters
You might think a cuddly dog would warm the hearts of potential buyers, but you’d be wrong. Not everybody is a dog- or cat-lover. Buyers don’t want to walk in your home and see a bowl full of dog food, smell the kitty litter box or have tufts of pet hair stuck to their clothes. It will give buyers the impression that your house is not clean. If you’re planning an open house, send the critters to a pet hotel for the day

Don’t Over-Upgrade
Quick fixes before selling always pay off. Mammoth makeovers, not so much. You probably won’t get your money back if you do a huge improvement project before you put your house on the market. Instead, do updates that will pay off and get you top dollar. Get a new fresh coat of paint on the walls. Clean the curtains or go buy some inexpensive new ones. Replace door handles, cabinet hardware, make sure closet doors are on track, fix leaky faucets and clean the grout, mulch the yard!

Take The Home Out of Your House
One of the most important things to do when selling your house is to de-personalize it. The more personal stuff in your house, the less potential buyers can imagine themselves living there. Get rid of a third of your stuff – put it in storage. This includes family photos, memorabilia collections and personal keepsakes. Some staging can be done yourself and simply means arranging your furniture to best showcase the floor plan and maximize the use of space. DECLUTTER.

The Kitchen Comes First
From the hundred of homes I have sold and shown here in Roanoke and beyond one of the most important features of the home that clients look at first is the kitchen. You’re not actually selling your house, you’re selling your kitchen – that’s how important it is. Keep it clean, counters clear.

The First Impression is the Only Impression – See Your Property Through The Buyer’s Eyes…
No matter how good the interior of your home looks, buyers have already judged your home before they walk through the door. You never have a second chance to make a first impression. It’s like going on a date! It’s important to make people feel warm, welcome and safe as they approach the house. You can mulch anytime of the year. Spruce up your home’s exterior with inexpensive shrubs and brightly colored flowers. You can typically get a 100-percent return on the money you put into your home’s curb appeal. Entryways are also important. You use it as a utility space for your coat and keys. But, when you’re selling, make it welcoming by putting in a small bench, a vase of fresh-cut flowers do not overkill it with plug in air fresheners!

I Am Here To Help & Have The Contacts I have a large database at my fingertips of contractors, painters, HVAC techs, the #1 plumber in Roanoke, roofers, handymen, and more to get your home ready to sell!

Please feel free to call or text anytime The Team Experience Positivity Hotline 📞 540-314-5583.

I appreciate you,

Frazier

*Bonus tips are provide by HGTV & Frazier Hughes

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